Patient Focused Medicines Development
(PFMD) aims to transform the way in which we understand, engage, and partner with patients globally in the design and development of research and medicines by focusing on unmet patient needs. We are bringing together and synergizing disparate but complementary efforts that integrate the voice of the PATIENT across the lifecycle of medicine.
6 industry members from the PFMD
partnership expressed and endorsed the need for a co-created patient engagement awareness and training programme for the pharmaceutical industry that matches both user and company needs and helps in raising the awareness level.
This learning module will give industry professionals the context and scope to understand the potential and benefits of Patient Engagement and provide them with the capacity and capabilities to start and continue their own Patient Engagement journey.
With this training we are targeting half a million people in the pharmaceutical industry, while moving to more concrete capabilities for doing patient engagement.